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Southern Comfort vs Fireball: Head to Head!

Discover the differences between Southern Comfort vs Fireball in this in-depth comparison and decide which flavored whiskey is better for You!

Southern Comfort

NoseApple, fruit, baking spice, alcohol
PalateGummy Bears, apple, ripe fruit, baking spice
FinishShort, fruity
Alcohol content70 proof (35% ABV)
How to drinkCocktails
Similar toJameson, Fireball

The nose brings aromas of apple and ripe fruit, with a tad of baking spice and light whiff of alcohol.

On the palate, Southern Comfort feels thin with very little body. It tastes like Gummy Bears up-front, with a strong hint of artificial sweetness, followed by hints of apple, ripe fruit and a bit of baking spice.

There is practically no finish and is somewhat dry with a modest fruity medicinal note.

Overall, this is a smooth liqueur, sweet, with no heat and very easy to drink. Is never going to win an award but makes a good option for those who want a sweet and uncomplicated dram.

The best way of drinking it is either with Coke or cocktails such as the Alabama Slammer or the Southern Hurricane.

Southern Comfort is not a whiskey but a liqueur using whiskey as its base, artificially flavored and bottled at a lower proof than a traditional whiskey or bourbon.

There are a few facts worth knowing about the Southern Comfort:

  • Bottled at 70 proof.
  • First created in 1874 by M.W. Herron, a bartender.

Fireball Cinnamon Whisky

NoseCotton candy, cinnamon
PalateHoney, cinnamon
Alcohol content70 proof (35% ABV)
How to drinkCocktails
Similar toJack Daniel’s Fire

The nose is sweet, with a strong cotton candy hit, followed by dusty cinnamon.

On the palate, you get honey and spicy cinnamon up-front that never develops into any flavor. Sip after sip it pretty much tastes the same becoming absolutely monotonous.

The finish is non-existent, with very little heat to it and more of the same honey/cinnamon note with not one additional note to add any depth. This is a completely unidimensional dram.

The Fireball is an easy drinker that you can sip either neat or rocks but its best use is in cocktails.

There are certain cocktails such as the Pink Lemonade, the Orange Sweet Tea and the Cherry Apple Bomb that are quite nice and worth trying; you can also try it with Red Bull when in need of a booster.

Fireball is not a whisky, but a flavored whiskey, a mixture of Canadian whisky, cinnamon flavoring and artificial sweeteners.

Its foundation is Canadian whisky, while the taste resembles the candy with a similar name, Ferrara Candy Company’s “Atomic Fireball” candy.

There are a few facts worth knowing about Fireball:

  • Bottled at 66 proof.
  • Fireball was originally Canadian but is now owned by a renowned American distiller.
  • The Fireball has become so popular that it has surpassed in sales top brands like Patron Tequila and Jameson Irish Whiskey.

What do Southern Comfort and Fireball have in common?

Both are owned by the Sazerac Company

For many years Southern Comfort was owned by Brown-Forman (Old Forester, Woodford Reserve, Jack Daniel’s) and was later acquired by the Sazerac Company.

Now, the Southern Comfort uses a blend of whiskeys crafted at the Buffalo Trace Distillery as its base.

Fireball was developed in Canada back in the 80s and is currently owned by Sazerac.

Sazerac produces some of the most popular bourbons in the United States along some of the best brands such as Weller Wheated Bourbon, Blanton’s and Pappy.

Southern Comfort vs Fireball: Price comparison

Prices are approximate and stated in USD:

WhiskeyPriceBottle Size
Southern Comfort$261L

Fireball vs Southern Comfort: Which is better?

Fireball tastes better than Southern Comfort

WhiskeyFireballSouthern Comfort
  • Neither Fireball nor Southern Comfort are my jam as I’m not that fond of liqueurs but if I had to choose between these two I would stay with the Fireball.
  • Southern Comfort has a high artificial sweetener note that makes it taste like liquified Gummy Bears which becomes kinda cloying after a couple of sips.
  • Fireball is not the most interesting pour in the world but it becomes handy when in the mood for easy and sweet cocktails or a shooter.

Southern Comfort and Fireball are liqueurs

A liqueur is a beverage that uses a liquor as its base and adds sweeteners and flavors to it. Usually bottled at a lower proof than a liquor.

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